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Category Questions This award is designed to recognise the development and implementation of successful marketing which has moved the business forward.It could be for an overall marketing strategy or for a specific successful campaign.'A lot of people would say I'm crazy just for the discount, but...there is more meaning to me behind the scissors.'The company is also offering the lifetime discount to customers who get tattos of Ecko Unltd's rhinoceros logo.The design was etched onto the back of his left calf against a backdrop of plumes of smoke.'People who me know I like the style of clothes, so they know about the discount,' he continued.A lifetime discount on your favourite fashion brand sounds like a fashionista's dream come true.But one fashion label is demanding the ultimate branding opportunity in exchange for the privilege.
The 25-year-old, who worked as a cashier at a local Cut & Sew store from 2009 to 2010, told how he printed a copy of the distinctive logo from the company website and took it to his local tattoo parlour.
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, right after they played the "Outta Control" video, a 50 Cent single featuring Mobb Deep, arguably the three most gritty rappers in history. , which I played on a Walkman CD player for hours on end.
Up next, they threw it back to Tribe's "Buggin' Out." Imagine me watching the rap show to see a man not much taller than myself at the time, wearing a jumper that changed colours and fake eyes on his face, saying he’s got more rhymes than the Winans got family — referring to the large family of black Gospel singers from Detroit, who basically have five albums each. I was enchanted, and introduced to a new dimension of my favourite music genre.
Where many rappers spoke about money, cars and gold chains, I simply couldn’t (and still can’t) relate.